In another push to the Digital India, on April 14, 2016 Prime Minister Narendra Modi is likely to launch an Online National Agricultural Products Market Platform which would integrate 585 wholesale markets across India. The launching of e-platform for marketing of agriculture products is being done with the aim to provide more options to farmers to sell their produce and is part of implementation of the roadmap for doubling income of the farmers by 2022.
In July last year, the Cabinet had approved setting up of an online national agriculture market with a budget of Rs 200 crore. The online Agri-Market is expected to give choice to farmers to sell their produce both in physical mandis or online platform. At present, farmers are restricted to selling produce at mandis that charge various taxes. The easy access to sell online trade is likely to boost their incomes and improve availability, moderating price rise.